For a Better World of Work

Welcome Ford Brasil

Create employer branding assets, access your Certification Seals and get inspired!

Ready to get started?

What would you like to explore first?

Select one of the cards below.

Your seals

Download all your Certification Seals here. Download seals

Get inspired

Get inspired by examples and cases from Top Employers around the globe. View inspiration

Create assets

A toolkit of personalised, promotional assets at your fingertips to promote your company as a Top Employer. Create images

Unlock the power of your Top Employer status and amplify your recognition to the world in 4 easy steps:

Download your seals Use this seal of approval in various communication touchpoints to start building your employer brand.

Get inspired See how other Top Employers are using their Certification Seal to spread the word worldwide.

Create assets No need for Photoshop! Create personalised announcement and promotional assets.

Share! Let the world know about your Certification by sharing these assets anywhere and everywhere.

"The Top Employers Institute Certification Seal represents validation, signalling to top talent that we are a workplace of choice."

Francesca Morichini, Global Chief HR Officer - Amplifon

Frequently asked questions

Can our employees use the tools even if they cannot log in as a Top Employers Portal user?

Absolutely! You are welcome to share the link in the activation, that will provide them with a direct avenue to create their own activations.

When can we share the tools on social media?

You can only share the tools externally starting on January 16, 2025, when the embargo lifts. When sharing, remember to use the official hashtag #TopEmployer2025 in all your social media posts.

Note: if you are sharing tools throughout the year, always take note of the embargo lift date for your Certification announcement.

When can I share the link with employees?

You can share the link with employees starting on January 16, 2025, when the embargo lifts. However, you may share it earlier with people involved in preparing your certification announcement.

Note: if you are sharing tools throughout the year, always take note of the embargo lift date for your Certification announcement.

What if I just want to use my own design software?

Besides the seals, you can also download the open files directly from the toolkit in the announcement assets. Look for it under 'Open Files'.

Why does my logo not look correct? Can I change my logo?

Your company logo is pulled directly from the Top Employers Portal. If it looks incorrect, please check your company info in the portal to ensure your logo is uploaded correctly. You can change the logo there, and updates will reflect within 24 hours.

Can I change the language in the tools?

Yes, you are able to select from 9 different languages or add your own text.

Can I use multiple seals in an image?

You are able to create assets with each of your seals (should you have more than one).

I want to change the company name at the top of this page. How do I do it?

Unfortunately, it's not possible to change your company PR name, as this is the same name provided by your company in the Top Employers Portal. Rest assured: the company name won't be used in any of the assets.

Where can I find further information about using the Certification Seal?

You can download the 2025 Top Employers Playbook from the Resources section of the Top Employers Portal. This valuable guide includes tools, useful resources, a communication touchpoint list, and examples of activities and tips to promote your Top Employer status. In addition tothis when you download your seal, you will be able to access a Certification Seal guide, helping you promote your seal in the correct parametres.